Bechdel is so hot right now, as proven by Cannes Lions latest press release. Jurors tasked with awarding the best work in the world will now have to ensure it is also absent of gender stereotypes. This is wonderful news for progressing gender equality, and will certainly set a new standard for what it takes to be considered a campaign of comprehensive excellence. Read more here:

https://campaignbrief.com/cannes-lions-expands-jury-guidelines-to-champion-equal-representation-and-equality/