From June, 2020

#throwback(to1955)Thursday

“Boys and girls are different…” begins the voice over from this 2010 Huggies nappies commercial, before launching into a montage of traditional gender stereotypes in order to sell their nappies. Oh boy. To examine this ad properly, I’m going to have to get all academic on Huggies’ ass. Full disclosure: I’m studying psychology at the moment, so I’m going to use SCIENCE to tear this ad to shreds. Sound cool with you, reader? Great. Gender stereotypes, including those such as girls preferring to play with dolls, and boys preferring to play with trucks, have been found to be as much…